Naming our new collection

We asked our community of Slipper Souls to help us to name our new Velvet Jewel Collection – our gorgeous new range of richly coloured and patterned super-slippers.

What an amazing community it is! We wanted to continue with the theme of cities and asked the Slipper Souls which city or cities the new range evoked for them. We were touched and impressed by the imagination and thought that went into many of the responses. To many, the bright blue design said “sea and sky” and they nominated places like Marseille and Santorini. Lots thought that the cool colours of the cream and gold slippers evoked Scandinavia, while others considered the Chrysanthemum-style pattern to be Oriental and suggested Kyoto or Tokyo.

Interestingly, Istanbul received more nominations than any other city and that is the name that we ultimately picked for our deep pink design.

We thought you might be interested to see all the suggestions, so here’s the full list:

Amsterdam

Ankara

Athens

Atlanta

Barcelona

Brunei

Cannes

Copenhagen

Delhi 

Derby

Dundee

Durham

Florence

Hawaii

Helsinki

Hong Kong 

Istanbul

Iquitos 

Kashmir 

Kiev

Kyoto

London

Madrid

Malmo

Marakesh 

Milan

Mumbai

Napoli

Nice

Salzburg

San Diego

San Francisco

Santorini 

Shanghai

Stockholm

St Petersburg

Tehran

Tokyo

Ulaan Batar

Venice

See? We told you they were brilliant! Many thanks to our Slipper Souls.

You can check out and buy from our new Velvet Jewel Collection below.


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